How Thomson Reuters delivers personalized content subscription plans at scale using Amazon Personalize
AWS Machine Learning Blog
JANUARY 6, 2023
A DataBrew job extracts the data from the TR data warehouse for the users who are eligible to provide recommendations during renewal based on the current subscription plan and recent activity. Then the events are ingested into TR’s centralized streaming platform, which is built on top of Amazon Managed Streaming for Kafka (Amazon MSK).
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