Understanding the value of your customer: CLV 101
Dataconomy
NOVEMBER 24, 2017
At some point, almost every company faces questions like How good are the customers that we acquire? How do they differ from each other? How much can we spend to encourage their first or next transaction? As a measure that determines the amount of profit a customer brings over the. The post Understanding the value of your customer: CLV 101 appeared first on Dataconomy.
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